Kaitlin’s consulting firm recently held a conference and recorded the sessions which they want to release to participants. Does her media release cover this kind of use? If you’re thinking of holding an event you’ll record (or simply want to hear two smart lawyers discuss intellectual property best practices) listen in.
In general terms, intellectual property is any product of the human intellect that the law protects from unauthorized use by others. The ownership of intellectual property inherently creates a limited monopoly in the protected property.
A specialized area, so best option is to get a “contract template” that can be reused.
Generally a release will allow use of such presentations as long as it is clear what the uses and audience will be.
There are 2 areas where problems could occur:
Where the content is edited so that the message is changed.
If you start to monetize the content. This has some grey areas if the intended audience has paid membership.
The suit would probably ask for the video to be taken down and/or a “reasonable share of the profits”, so the amount would depend on the reputation value of the presenter.
If the content is edited and the message changed, then a suit could also include compensation for reputation damages.